August 14, 2018 Eric Rodas

He was relatively unknown. Only a couple of stories floated around about him. His reputation was spread by word of mouth. In seeking freedom of expression, his legend grew. It grew into a stratosphere...

(LOS ANGELES, CA) May 24, 2019 — Today, BIG3 – the professional 3-on-3 basketball league founded by producer, actor, and music legend Ice Cube and entertainment executive Jeff Kwatinetz – announced additional dates to round out the league’s 11 week season across 18 cities: Salt Lake City July 27, Milwaukee August 4, Miami August 10, and...

NEW YORK, NY – October 4, 2017 — Fresh off of a successful first season, the BIG3 announced that the league has already reached two-year agreements with 18 players and coaches from the inaugural season.  The league tendered offers to all of its first year Player Captains, Co-captains and...